EASY.RIDER
Kevin Murphy EASY.RIDER is a lightweight anti-frizz styling cream designed to enhance natural curls and waves while keeping hair soft and flexible. The formula provides gentle hold, smooths frizz, and adds definition without making the hair stiff or heavy. Perfect for curly or wavy hair that needs control, moisture, and natural movement. ✨
Description
Creating textured hairstyles that stay in place all day requires the right styling product. Kevin Murphy ROUGH.RIDERis a strong hold styling clay designed to create definition, texture, and a matte finish without making the hair feel greasy or heavy.
At D01 Salon in Amsterdam Westerpark, ROUGH.RIDER is one of our favorite styling products for clients who want maximum texture and long-lasting hold while still keeping the hair flexible and natural-looking.

What is Kevin Murphy ROUGH.RIDER?
Kevin Murphy ROUGH.RIDER is a strong hold styling clay that provides texture, control, and a natural matte finish. The product helps shape and define the hair while keeping it in place throughout the day.
Unlike gels that can make hair stiff or shiny, ROUGH.RIDER creates a rougher, more natural texture that works perfectly for modern hairstyles.
The clay-based formula allows you to build shape and structure while maintaining movement in the hair.
What Does ROUGH.RIDER Do?
ROUGH.RIDER is designed to create strong hold and texture while keeping the hair looking natural.
Key benefits include:
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Strong hold for long-lasting styling
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Creates texture and definition
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Provides a matte finish
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Helps shape structured hairstyles
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Adds thickness and grip to the hair
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Does not feel oily or greasy
This makes it perfect for creating messy, textured, or structured hairstyles that need to stay in place.
Who is Kevin Murphy ROUGH.RIDER For?
ROUGH.RIDER works best for people who want more texture and control in their hairstyle.
It is especially suitable for:
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Short to medium hairstyles
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Thick hair that needs control
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Hair that needs more texture or grip
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Modern messy or textured styles
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Men’s hairstyles with strong hold
Because the product provides strong hold, it is ideal for styles that need to last throughout the day.
How to Use Kevin Murphy ROUGH.RIDER
For the best results, apply ROUGH.RIDER to dry hair.
Step-by-step application
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Take a small amount of product with your fingertip.
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Rub the clay between your palms to warm it up.
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Work the product evenly through the hair.
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Focus on the areas where you want texture or hold.
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Shape the hair into your desired style.
Because ROUGH.RIDER has a strong hold, you only need a small amount to achieve the desired effect.
Tips from Our Stylists at D01 Salon
To get the best results from Kevin Murphy ROUGH.RIDER, our stylists recommend:
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Start with a small amount and add more if needed.
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Apply mostly to mid-lengths and ends for natural texture.
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Use your fingers to create movement and definition.
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Combine with a blow-dry for extra volume and shape.
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Perfect for messy, textured styles.
A great trick is to warm the clay well between your hands so it spreads more easily through the hair.
Why We Love ROUGH.RIDER at D01 Salon
At D01 Salon Amsterdam, we love ROUGH.RIDER because it provides strong hold without looking heavy or greasy.
What makes this product special:
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It creates real texture instead of stiffness
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The matte finish looks modern and natural
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The hold lasts throughout the day
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It works well for many short hairstyles
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The formula is high-quality and vegan
As with all Kevin Murphy products, ROUGH.RIDER is developed for professional salon performance and contains high-quality ingredients.
Kevin Murphy ROUGH.RIDER at D01 Salon Amsterdam
If you are looking for a styling product that gives strong hold, natural texture, and a matte finish, Kevin Murphy ROUGH.RIDER is an excellent choice.
You can purchase ROUGH.RIDER at D01 Salon in Amsterdam Westerpark, where our stylists can help you choose the right styling products for your hair type and hairstyle.
✨ Visit D01 Salon for professional advice on Kevin Murphy styling products and achieving the perfect textured hairstyle.





